Schema Markup Generator
Pick a schema type, fill in the fields that apply, and get formatted, validated JSON-LD with a ready-to-paste script tag. Everything runs locally — nothing you type is sent anywhere.
1. Schema type & details
JSON-LD · localFields marked * are required.
2. JSON-LD output
Checked locallyGenerating structured data does not guarantee rich results or indexing — search engines decide how to use it. This tool checks that the JSON is valid; it does not perform Google or other external validation.
About Schema Markup Generator
Schema Markup Generator builds JSON-LD structured data for seven common schema.org types — Organization, LocalBusiness, WebSite, Product, Article, FAQPage and BreadcrumbList — from a simple form. It shows only the fields that apply to the type you pick and produces a formatted script tag you can paste into your page.
Hand-writing JSON-LD is error-prone: one missing comma or unescaped quote makes the whole block invalid. Generating it from a form, with required-field checks and automatic escaping, gives you clean markup every time, without sending your data anywhere.
Step by step
- Choose a schema type from the list.
- Fill in the fields — those marked * are required; fix any field highlighted in red.
- For FAQPage or BreadcrumbList, add, reorder or remove items as needed.
- Check the formatted JSON-LD preview and the status message.
- Copy the script tag, or download it as .html or the data as .json.
- Paste the script tag into the HTML of the page the data describes.
What it offers
- Seven schema types with type-specific fields
- Required-field and format checks with inline error messages
- Automatic escaping of quotes, ampersands, Unicode and line breaks
- JSON parsed back and verified before Copy and Download are enabled
- Ready-to-paste <script type="application/ld+json"> output
- Download as .json or as an .html snippet
Tips for best results
- Only mark up information that visitors can see on the same page.
- Use one schema type per block and keep values (prices, dates, names) in sync with the page.
- Use full https:// URLs for logos, images and profile links.
- Test the published page with a search engine's own testing tool before relying on it.
- Do not expect structured data alone to change rankings or guarantee rich results.
Why people use it
Valid by construction
JSON is encoded by the browser and re-checked, so it is always syntactically valid.
Faster than hand-coding
Fill in a form instead of remembering property names and nesting.
Fewer mistakes
Inline validation catches missing fields and malformed URLs early.
Private
Everything is generated locally in your browser.
Common questions
This runs entirely in your browser
No file or text you enter here is uploaded. Encoding and decoding happen on your device using native browser APIs — close the tab and nothing remains on a server.